How Health-Aid Bifina’s live probiotics can help your family’s gut health

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Vincent Dy, VPharma Vice President for Operations; Mikaela Martinez, Model and Health-Aid Bifina user; and Kim Solon-Dy, VPharma Vice President for Finance. Photo from VPHARMA

Metro Manila (CNN Philippines) — Stories of how live probiotic strains helped improve people’s gut health abound at “Ohayo Gut-zaimazu," a day of great food and fun games with Japan’s leading probiotic supplement, Health-Aid Bifina, held in Pasay City. Health-Aid Bifina is a probiotic supplement that contains three live probiotic strains namely Bifidobacterium Longum, Lactobacillus Acidophilus, and Lactobacillus Gasseri.

Among the guests at the Health-Aid Bifina product showcase was mompreneur Joy Astilla, owner of retail store Urban Essentials. While her 4-year-old daughter benefited from taking Health-Aid Bifina R whenever her child was constipated, Astilla shared that the adult variant Health-Aid Bifina S has also been relieving other tummy problems in her extended family.

Mompreneur Joy Astilla. Photo by NIKKI BONUEL

Mas hindi na ako bloated as before. For my husband naman, mana siya sa nanay niya na pareho silang may acid reflux so lalo na kapag kumakain ng fastfood, humahapdi ang sikmura at sumasama ang pakiramdam,” she said. “Since taking Bifina S daily, hindi na siya ganoon inaatake.”

Astilla said they always take Bifina S every morning as part of their health maintenance. Her mother-in-law, in-laws, and cousins also now take Bifina S after discovering the benefits of consuming live probiotics beyond being a relief for constipation in children.

“My cousin naman, once a week lang siya nakaka-pag-CR. Nasa inidoro na siya, nagdadasal siya, ayaw lumabas!," she said. But now, thanks to Bifina S, her cousin’s bowel movement has improved. Her four children, meanwhile, still take Bifina R, which contains half of the dosage of Bifina S.

Model and entrepreneur Chelsea Robato likewise shared how Bifina helped with her serious health problem a year ago. “I actually have really bad gastritis. I’ve been to the E.R. twice,” she paused on a somber note. “Since trying Bifina, it really helped with that. Ever since I started it, I never stopped taking it.”

Model and entrepreneur Chelsea Robato. Photo by NIKKI BONUEL

Robato said that you only have to take one sachet a day, swallow and don't chew, then drink with lukewarm or cold water. “It’s simple! You wake up, you feel good, and it helps you with your digestion, your skin, and helps with your mood,” she added.

And the success stories come all the way from the top. VPharma VP Operations Vincent Dy discovered the Japanese homegrown product due to his grandmother being constipated for a long time. He was able to source it and let his grandmother try Bifina, which eventually helped her tremendously.

Kim Solon-Dy, VPharma Vice President for Finance; and Vincent Dy, VPharma Vice President for Operations. Photo by NIKKI BONUEL

Dy said the keyword for probiotics is “survival rate” — “the probiotics won’t work if it’s dead. So we need the probiotics alive in our system for it to work and flourish inside the intestines.”

He expressed his pride that Bifina is the only brand in the Philippines that can deliver live probiotic strains to the intestines with a 90 percent survival rate. This is due to the patented microencapsulation technology made by Morishita Jintan Co. Ltd that coats the prebiotic and probiotic strains to protect from saliva, esophageal acid, and other gastric acids. This was also a factor why Bifina has been the number 1 probiotics supplement in Japan for 25 years.

Bifina has been the number one probiotics supplement in Japan for 25 years. Photo by NIKKI BONUEL

Health-Aid Bifina’s full line includes products for babies (Bifina Baby - 1 billion Bifidobacterium Breve), kids (Bifina R - 2.5 billion Bifidobacterium Longum, 1 billion Lactobacillus Acidophilus, and Lactobacillus Gasseri), young adults to middle-aged people (Bifina S - 5 billion Bifidobacterium Longum, 1 billion Lactobacillus Acidophilus, and Lactobacillus Gasseri), and seniors (Bifina EX - 10 billion Bifidobacterium Longum, 1 billion Lactobacillus Acidophilus, and Lactobacillus Gasseri).

From left to right: Bifina Baby for babies and toddlers, Bifina R for kids, Bifina S for young adults and middle-aged individuals, Bifina EX for seniors and people with target conditions. Photo by NIKKI BONUEL

Health-Aid Bifina is available in VPharma Robinsons Magnolia kiosk, S&R, Mercury Drug, Watsons, PCX, Mothercare, weNOURISH, (Makati Jupiter, Santolan Town Plaza, SM North Annex), The Parenting Emporium, Urban Essentials, and The Nest: Attachment Parenting Hub and Mighty Baby stores nationwide.

You can also purchase Health-Aid Bifina online at,, Lazada, Shopee,, and